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The Award Goes to …..

The Award Goes to …..

The award goes to.... Do we watch to see who gets an award?  Or...Do we watch to see the most talented people in the world?  Or.... The prettiest people in the world?  To see who is wearing the dress with the deepest neck-line? And really, does it matter? Download this tally sheet of things that happen during the broadcast. Next [...]

Conversations with Fascinating People: Arlene Courtney [Trade Show Goddess]

Conversations with Fascinating People: Arlene Courtney [Trade Show Goddess]

In the years that Fratelli Bologna has been involved with the world of innovative business theater, we’ve worked with some wonderful and inspiring people. We want to share their stories with you in a series of informal conversations.  We'll start with Arlene Courtney Arlene Courtney retired last year from a career in corporate [...]

How to design training for thousands of volunteers

How to design training for thousands of volunteers

The "Selfie" Ritual during the training session for the volunteers to Host Super Bowl 50. You get called in to play in the big leagues...what do you do? You take the ball and run for a touchdown. Here was our* approach to designing the training for the thousands of volunteers for Super Bowl 50.  Our first job was to redefine their role from [...]

If You Want to be a Leader, Follow This One Rule!

If You Want to be a Leader, Follow This One Rule!

A Class on Power At the Stanford Graduate School of Business, students cram into a small classroom to learn about power. The class is called “Acting with Power,” and it’s taught by professor Deb Gruendfeld and a team of experts with a background in both professional theater and executive training. I am fortunate to be one of those [...]

Deeper voice means more salary: True or False?

Deeper voice means more salary:  True or False?

Does your boss have a deeper voice than you?  Could lowering your voice increase your annual income? Even to pose the question seems ridiculous... particularly in light of all those years spent in MBA programs.   But that's what a recent study may suggest. "...researchers found that executives with voices on the deeper (that is, [...]

April 1st: Pranks to fool your friends

April 1st:  Pranks to fool your friends

3 of my favorite office pranks April 1st is a time to fool your friends with office pranks.  It's the one time of the year where you are absolved from your prank by saying the phrase "April Fools". Jokes and pranks are a way to celebrate friendship.  So...what are you waiting for....let the celebrations begin. "The opposite of play is [...]

Trade Show Booth Ideas that Engage

Trade Show Booth Ideas that Engage

Games engage and teach. The Opposite of play is not work, it's depression.  -Brian Sutton-Smith That's why we came up with this way to bring people into your booth at a trade show. Playful interaction at the corner of your booth will engage attendees in a quiz format that teaches them about your product or service. The point is to [...]

What do you get for free? What are you saying before you open your mouth?

What do you get for free?  What are you saying before you open your mouth?

What does this body language say to you? Which one is not happy to be there? "What do you get for free?" This was the question that Bill Irwin, actor, clown and MacArthur 'Genius award' winner asked a small group of student clowns at San Francisco's world-renowned Circus Center.  They looked puzzled.  He went on to explain that performers [...]

Travel Tips: Don’t leave home unless you ….

Travel Tips: Don’t leave home unless you ….

Do you travel?  What tips do you use to keep the fight-or-flight to a minimum? Here are my top 2 tips for the plane: Men, remove the wallet from your back hip pocket.  Sitting on that lump of cards and currency can cause hip displacement.  Pick up a small squeeze bottle of saline solution.  The air on the plane is horribly dry and the [...]

What to say when you are late to a meeting

What to say when you are late to a meeting

You're late, you're rushing and it seems that people and things are not cooperating with your schedule.  Why won't they get our of your way?! Finally you arrive at the meeting, slightly out of breath.  You burst into the room, everyone looks up and you begin a familiar pattern:  Apology followed by details about why you were late [...]

You, Social Media and business.

You, Social Media and business.

Social media is not social.  Social media is all business. This works from the providers’ point of view and your point of view. Their Point of view: Advertising is the financial driver behind all media.  Local newspapers have seen their advertisers moving to the web in larger and larger numbers.  (This may explain why the newspapers have [...]

Do you know what you’re selling? Do you know what they’re looking for?

Do you know what you’re selling?  Do you know what they’re looking for?

You are in business, right?  I mean you're offering your services or products in exchange for money. One of the things I offer for sale is The Playbook (Improv Games for Performers). Using  a tool from Google, I was able to track the terms people searched for, if they clicked and if they purchased.  The statistics surprised me.  It [...]

The Four Rules of Engagement: How to Create Trade Show Communication That Works

The Four Rules of Engagement:  How to Create Trade Show Communication That Works

You’re a company that needs to communicate your messages to an audience. These messages are key to achieving your business goals and increasing profitability. So how do you ensure that your audience listens to your story? Take a lesson from the movies! Theater is about telling stories. If you have doubts, look at the big films of 2010! The [...]

Pleasure or Pain (Me-me-me vs. Not-Them!)

Pleasure or Pain (Me-me-me vs. Not-Them!)

Why is it that political ads are so successful (or obsessed) with pushing you away from the 'other candidate' instead of attracting you to their candidate? Neurology tells us that 'fear' has a more direct path to the brain than pleasure.  For example, if we are walking through tall grass and see a stick the signal of danger (snake) will [...]

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